Banking on KC

CiCi Rojas of Tico Productions: Making a Difference With Multicultural Marketing

Episode Summary

<p>On this episode of Banking on KC, CiCi Rojas, president of Tico Productions, joins host Kelly Scanlon to discuss how the company has evolved from a video production studio to full-service cultural marketing that’s making a global impact.</p> <p>Tune in to discover: </p> <ol> <li> How Tico Productions distinguishes itself from other agencies. </li> <li> The importance of having a multicultural marketing strategy in a business.</li> <li> How Tico Productions is assisting with workforce development. </li> <li> Tico’s new joint venture with Walz Tetrick Advertising. </li> <li> CiCi’s thoughts on Kansas City’s biggest opportunities during the next decade.</li> </ol> <p>Country Club Bank – Member FDIC </p>

Episode Notes

On this episode of Banking on KC, CiCi Rojas, president of Tico Productions, joins host Kelly Scanlon to discuss how the company has evolved from a video production studio to full-service cultural marketing that’s making a global impact.

Tune in to discover: 

1.  How Tico Productions distinguishes itself from other agencies. 
2.  The importance of having a multicultural marketing strategy in a business.
3.  How Tico Productions is assisting with workforce development. 
4.  Tico’s new joint venture with Walz Tetrick Advertising. 
5.  CiCi’s thoughts on Kansas City’s biggest opportunities during the next decade.

Country Club Bank – Member FDIC